BUM401, BUM402: MARKETING MANAGEMENT

School
Eisenhower
Pathway
Business & Marketing Graduation Pathway
per semester
Dual Credit
No
Occupational CTE
Yes
College Credit Available
No
CIP
521401
Duration
1 Year
Credits 0.5

❖ Develop an entrepreneurial spirit by operating simulated businesses in competitive settings
❖ Create, present, and market unique materials for advertising, sales, and public relations campaigns
❖ Use professional software and techniques to create impactful business documents, presentations, and websites
Career Focus: Prepared for immediate employment and further education
Extras: College credit/scholarships, national competitions, project-based experiences

Prerequisites

BUM 302

Requirement Met

Occupational/CTE